Sponsored: Hiring Our Heroes: Strategic Audience Planning for Veterans

By any measure, veterans are a key demographic within the U.S. population. Roughly 250,000 military members transition to civilian life every year. And as of 2019, nearly 19 million Americans — or about 8 percent of the adult population — were veterans of the U.S. Armed Forces.

As we celebrate the contributions and sacrifice of our military veterans this November, we wanted to take some time to discuss the importance of attracting, engaging, and hiring this important talent pool.

On one level, hiring…

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