What’s Wrong with Mobile Apply (and how to fix it)

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I can’t believe I have to write this in 2019 but the act of applying to a job on mobile is still broken on most employer career sites.

MobileApply.jpg

While their career sites may be mobile ‘responsive’, today’s Apply Experience still leaves much to be desired. If you consider that nearly half of all web traffic comes from mobile devices (source: Statista), you can see it represents a huge problem for employers when it comes to converting job seekers into applicants. If people are clicking on your jobs from their phones they are extremely unlikely to complete the application.

Back in the mid 2010s there was a big push to move to a mobile friendly job seeker experience (remember the MREC conference?)…



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