Partner: 5 Ways You’re Sabotaging Yourself Without Uttering One Word

All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You” – Tom Peters

A brand is a promise and ultimately a sorting device. If I offered you two bottles of Cola, one being a no name brand and the other a bottle of Coca-Cola – naturally you will go for the Coca-Cola.

Why? Because they have made you a…



Source link

stay in the know...

Join Our Newsletter

Subscribe to receive the latest updates on all things talent and hiring! 

Related Articles

JOIN THE IN CROWD

Get the latest on HR & Talent Acquisition every week. Right in your inbox.

Here’s what you’ll get:
  • Useful advice on employer branding
  • Illuminating content on talent acquisition
  • The latest on HR technology and trends