8 Ways to Attract Tech Talent to Your Non-Tech Company

As we enter the full swing of the digital age, some companies are still struggling to fully realise how technology can grow and expand their business. A key challenge that companies outside the tech industry routinely face is attracting the top tech talent that can bring the company to that next level.

“Companies not in the tech industry won’t inherently have a strong technical brand or a reputation for engineering excellence and culture — this needs to be earned. While not having the technical brand can be a challenge, it is surmountable; in fact, many non-technology companies have established workplaces that are attractive to engineers,” says Nathan Doctor, CEO and co-founder of Qualified, a platform that helps recruiters asses coding talent.

Here are eight expert-approved ways that companies outside of the tech circuit can draw in the most talented techies…



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